A vision built on over two decades of experience

Kevin Sudlow - SMSF Logic Founder

After more than two decades of leading operations at SuperConcepts, I've seen that complexity is the single biggest barrier to growth and efficiency for financial planning and accounting firms.

I’m taking those learnings and experience back to where my journey began. My mission is simple: to make the complex simple for the professionals who support SMSF Trustees with their retirement planning.

SMSF Logic is a specialised B2B service that provides financial planning and accounting firms with high-end SMSF expertise, helping them deliver exceptional outcomes for their clients and empowering them to confidently scale their operations.